"I came in not expecting much, and thinking I was going to waste 2 good days, but the comments, instructions and dialogue has taught me an enormous amount. Thank you."
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"This course taught me how to jump in and not look back. Stepping out of my comfort zone and challenging myself is exactly what I needed."
"Being in front of actual respondents. It really forces you to put your learning into action. I think it's what sets the course apart from traditional training sessions, where the teacher lectures and the student takes notes."
"Thank you SO much for all your input and guidance. This training will help shape my future."
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"Thoroughly enjoyable and useful experience. I'm ready to jump in and start moderating."
"Great course. Excellent trainers. I highly recommend this course to anyone wanting both a grounding in the principles and hands on experience with moderating focus groups."
""I really appreciated the real time feedback, being able to see myself so soon after the delivery of my practice session was invaluable. This allowed for growth during the course."
Principles of Qualitative Market Research
Project Management & Screener Development
Fundamentals of Moderating
All About Ethnography
Moderating: Kid and Teen Qualitative Sessions
Fundamentals of IDI Moderating
Principles of UX/Usability Testing & Research
Qualitative Analysis & Reporting
Qualitative Toolbox - Interventions/Projective Techniques
RIVA 433 & MM Exam
Mastery in Action & Master Moderator Exam
Facilitating - Practical Tools, Tips & Techniques
- RIVA Webinars
- RIVA Coaching Services
- RIVA Custom Courses
- Payment Policy
RIVA 241 - Qualitative Analysis & Reporting
Course Fee: $3,695 US$This course provides an experiential training format in which students can learn how to analyze and report findings from any one of the 19 different qualitative methodologies. Students will receive techniques and individual trainer feedback on how to capture the wealth of diverse qualitative data and turn it into clear, concise, written insights for their clients. This three day course requires the use of laptop computers both in class and for homework.
After taking this course, graduates will:
- Understand the analysis process
- Know what clients are looking for in qualitative reports
- Have strategies for tackling the task of analysis
- Learn techniques for efficient data synthesis and reporting.
- Understand different methods for reporting qualitative data
- Develop unique styles to differentiate reports
- Understand the value of writing from transcripts vs. notes or listening/watching video
- Gain insight into classic analysts' problems
- Learn methods for delivering "bad news"
- Understand the role of ethics in qualitative research
Overview of role and challenges in analysis & reporting data, capturing & organizing data for analysis, quick-start analysis techniques, addressing client expectations, reporting styles & formats, cookbook techniques for reporting & analysis, and review of segment from actual reports. Short in-class writing assignments to learn new principles.
Review of the context of qualitative analysis and report writing, borrowing from other disciplines, and using devices like metaphor, current social language, and themes from books, the movies and musical lyrics to build a deeper level to understand how to bridge the gap between what respondents say and what does it mean to client decision-making. Short, in-class writing assignments to turn theory into concrete deliverables.
Day 2 Homework:
Review transcripts of raw data from three focus groups Day 3:
Using the homework assignment, students will write one section of a report using techniques learned from Day 1. Under the coaching and guidance of the trainer, students will also receive critiques and feedback on how to maximize their analysis style and reporting effectiveness. Several different reports will be provided as resources along with a course textbook.
Upcoming Courses - Course Fee $3,695 US$
- Rockville, MD
February 12-14, 2018 - Register Online
Register Online - Register for this course today!
After completing this RIVA course, you will receive a "Certificate of Completion" stating you have completed the coursework that was required of you. This is not the same as saying you are "certified" as a moderator/analyst/planner/facilitator. You may add this terminology to your resume: "Holds a Certificate of Completion in [NAME OF TRAINING COURSE], from the RIVA Training Institute." You cannot say you are a "Certified Researcher" because you have not completed a written exam or practicum. If you are interested in certification, please review RIVA's Master Moderator Certificate Program.