"I came in not expecting much, and thinking I was going to waste 2 good days, but the comments, instructions and dialogue has taught me an enormous amount. Thank you."
"The best course I have taken in my career. Incredible teaching and a very supportive environment."
"This course taught me how to jump in and not look back. Stepping out of my comfort zone and challenging myself is exactly what I needed."
"Being in front of actual respondents. It really forces you to put your learning into action. I think it's what sets the course apart from traditional training sessions, where the teacher lectures and the student takes notes."
"Thank you SO much for all your input and guidance. This training will help shape my future."
"This was absolutely an excellent course; worth every nickel! Thank you so much for all your efforts to make this such a rewarding and full experience."
"Thoroughly enjoyable and useful experience. I'm ready to jump in and start moderating."
"Great course. Excellent trainers. I highly recommend this course to anyone wanting both a grounding in the principles and hands on experience with moderating focus groups."
""I really appreciated the real time feedback, being able to see myself so soon after the delivery of my practice session was invaluable. This allowed for growth during the course."
Principles of Qualitative Market Research
Project Management & Screener Development
Fundamentals of Moderating
All About Ethnography
Moderating: Kid and Teen Qualitative Sessions
Fundamentals of IDI Moderating
Principles of UX/Usability Testing & Research
Qualitative Analysis & Reporting
Qualitative Toolbox - Interventions/Projective Techniques
RIVA 433 & MM Exam
Mastery in Action & Master Moderator Exam
Facilitating - Practical Tools, Tips & Techniques
- RIVA Webinars
- RIVA Coaching Services
- RIVA Custom Courses
- Payment Policy
RIVA 303 - Advanced Moderating
Course Fee: $3,875 US$This 3-day course is designed for experienced moderators who have conducted over 40 focus groups or have equivalent experience as determined by the Training Director. It will provide a review of current skills with feedback and coaching to reach higher levels of research findings. Additionally, training is provided on current qualitative research methodologies. Participants will gain insights into working productively with client challenges and how to effectively work with the back-room team. The driving force in this course is on trainer coaching and feedback.
After taking this course, graduates will:
- Have feedback and coaching to move towards masterful moderating
- Become sensitized to subtle data that is missed by some moderators and observers
- Identify and challenge current strategies for dealing with their own "difficult" respondents
- Gain techniques to productively use rather than dismiss or subdue challenging respondents, such as dominators and "experts"
- Develop alternative techniques to elicit appropriate respondent behavior
- Receive coaching on use and timing of creative techniques that work for more than surface data
- Learn how to effectively manage backroom dynamics
- Understand the role of ethics in qualitative research
Intros, review concerns and barriers to growth as a moderator, building models for ideal moderating, theory and practice of group dynamics, current and emerging methodologies in qualitative research, online moderating, reviewing effective guides, coached moderating, critical observation of moderating techniques, open forum
Day 1, Evening:
About 2-3 hours of homework
Review appropriate use of interventions, review methodology design and integration of creative tools into qualitative research, strategies for optimizing experiences with personally challenging or difficult respondents, student moderation with individual feedback and coaching, debrief successes and challenges of moderation experiences, adjusting discussion guides, productive probing techniques, active listening, creating dynamic discussion sessions, preparing for conducting groups with recruited respondents
Day 2, Evening:
About 2-3 hours of homework
Focus groups conducted with real consumer respondents, individual feedback and extended private coaching, critical review of moderator successes and skill acceleration, respondent insights revealed, open forum and trainer summary, problem discussion and resolution, identifying areas for continued growth toward becoming a Master Moderator, overview of industry associations and resources, open forum, review growth achieved.
Upcoming Courses Course Fee $3,875 US$
Register Online - Register for this course today!
After completing this RIVA course, you will receive a "Certificate of Completion" stating you have completed the coursework that was required of you. This is not the same as saying you are "certified" as a moderator/analyst/planner/facilitator. You may add this terminology to your resume: "Holds a Certificate of Completion in [NAME OF TRAINING COURSE], from the RIVA Training Institute." You cannot say you are a "Certified Researcher" because you have not completed a written exam or practicum. If you are interested in certification, please review RIVA's Master Moderator Certificate Program.